ยป Marketing

We engage in a variety of different marketing strategies for different occasions and markets. We set up canopies (tents) to display our product basket in public forums, rent stalls at large fairs and exhibitions, and have a branded van with a dark room to show potential customers just how bright solar lights are compared to candles, lanterns, and cheaper torches (flashlights). We educate potential customers on the benefits of solar for their lives, livelihoods, and household savings, and demonstrate how to use and maintain a solar product.